It's a relic of Florida political history--the bumper sticker for Governor Jeb Bush's 2002 re-election campaign. But suddenly, it's back on the streets of Tallahassee.

The former governor says he's taking a hard look at launching a presidential bid, and that's enough to get his old team fired up.

Cory Tilley was a young Bush aide in 1999.

Today he runs his own public relations firm, but he always makes time for an annual reunion of the so-called “friends of Jeb.”

It's a group that may well grow even closer over the next couple of years.

“Whether you worked for him for six months of six years, you feel like you're still part of that team even today,” said Tilley. “…I think there's a big appetite among folks who used to work for Governor Bush, a very big appetite now for round two, so to speak.”

For Bush's old crew, it feels a lot like going back to the future, to the days of hard-fought campaigns and sweeping change. But, now there's a critical difference: the former governor isn't eyeing the state capitol, but the White House.

The stakes are a lot higher, which is exactly why Bush might turn to his team of Florida political veterans to lend a hand.

For him and for them, 2016 could be personal.