A random act of kindness called 'paying-it-forward' happened more than 330 times in an unbroken chain on Wednesday at a Bay area Starbucks, according to the store manager.

"It was a pleasant surprise," said customer Melissa Garrand. "Everybody likes their coffee paid for. So, it was nice."

It happened at the Starbucks located at 2186 Tyrone Boulevard, in St. Petersburg.

Store manager Grant Drain said it started at 7 a.m. with a woman in her mid-60's and by 4 p.m. a whopping 333 customers had kept it going, which more than doubled that stores previous record.

"Someone started a good thing and we’re just trying to carry the ball," said customer John Myers.

"I paid for the two cars behind me," said customer Sharon Taylor. "I was feeling generous today."

Garrand said she bought a gift card to pay it forward because there was nobody in line behind her.

"I had nobody behind me. So, I just bought a gift card in the amount of mine," she said. "So, whoever’s next will get it."

Customer Lucy Ramon said she paid it forward twice in the same day. This morning Ramon said she was No. 57 and by the afternoon she was No. 297.

"I think it just puts a smile on people’s face and it made me happy this morning," she said. "It actually showed my son here a nice little lesson as well. So, it’s a great thing."

"It’s nice to have people being nice to each other," Garrand said.

The Starbucks manager said the previous record was 141 times.